Unlocking Recruitment Success: Using Faceless Video Automation

The Power of Automation in Real Estate Recruitment

Tony Self demonstrates an impressive workflow using n8n and Blotato to create automated faceless video content for recruiting new real estate agents.

Key Features of the Automation Workflow

**Weekly Scheduling** — Consistent posting for steady engagement

**Content Creation from Google Sheets** — Generate unique, non-repetitive content

**AI-Powered Script Generation** — Targeted messaging using ChatGPT and Perplexity APIs

**Video Production** — Blotato handles faceless video creation with stock visuals and AI voiceovers

**Approval Process** — Human-in-the-loop quality control before posting

Adapting the Workflow for Agent Recruitment

The automation now leverages content from a guide titled "Five Mistakes Real Estate Agents Make and How to Avoid Them," addressing real fears that agents face about career stability and choosing supportive brokers.

This method highlights the importance of tailored messaging, consistency in engagement, and leveraging technology to streamline processes.