About Tony
The AI expert who's actually doing the work, not just talking about it.
I'm Tony Self — broker, technologist, and AI strategist. For over two decades, I've operated at the intersection of real estate and technology, building businesses, training teams, and staying ahead of every major tech shift that's transformed how we work.
When AI went from research curiosity to business reality, I didn't wait for someone to explain it to me. I deployed custom GPTs in my brokerage before most companies had an AI policy. I automated workflows while others were still asking "what is ChatGPT?" And I started training other business owners to do the same.
Today, I help enterprises navigate the AI landscape — from practical automation that saves hours per week to strategic decisions about privacy, compliance, and agent deployment. I've trained real estate brokerages, corporate teams, and leadership groups. I speak at conferences and industry events. And I continue to build with AI every single day.
My approach is simple: practical over theoretical, results over hype. I'm not here to sell you on the future — I'm here to help you deploy it.
The Short Version
- 20+ years in real estate and technology
- Licensed broker and business owner
- Early AI adopter — using GPTs before most had policies
- Keynote speaker and corporate trainer
- Real-world deployment experience, not just theory
Connect With Me
Follow along for AI insights, real-world deployment stories, and the occasional hot take.
Let's Work Together
Whether you need a speaker, trainer, or strategic advisor — I'm here to help.